Munzvimbo dzese dzekutengesa dzemuEurope, makauntara ezvekudya, nzvimbo dzekutengesa online uye masherufu emishonga,mabhegi epepa ekugadziraZvinyararire zvava nzira yekugadzirisa zvinhu zvinopakira zvinhu zvinogara kwenguva refu yemakore gumi aya. Zvichitungamirirwa nemitemo yakasimba yeEU, kuchinja kwetsika dzevatengi, uye hupfumi hwemabhizimisi hwakasimba, kraft haisisiri bhegi rebrown risingawanzoonekwi — ndiyo inonyanya kukosha mukuchinja kwezvinhu muEurope.
Kukura Kwemusika
Musika wepasi rose wemabhegi epepa rekraft waikosheswa paMabhiriyoni 4.81 emadhora muna 2025uye inotarisirwa kusvikaMabhiriyoni 7.58 emadhora ($7.58 bhiriyoni) panosvika gore ra2035kufambira mberi paCAGR ye4.65%Europe inomiririra chikamu chikuru chekukura uku, Germany, France, Italy, Netherlands, Spain nenyika dzeNordic dziri kutungamira kutenga zvinhu zviri nyore.
Sekutsanangurwa kwazvakaitwa nemumwe mukuru wezvitoro zvekuDutch: "Kuchinja kubva papurasitiki kuenda papepa pakutanga kwaive kwemutemo. Asi ikozvino kwave tsika. Vatengi vedu vanotarisira bepa. Vanovimba naro. Vanoridzokorodza. Kraft yave chikamu chenhoroondo yekambani yedu."
Sei Kraft?
Bepa reKraft rinogadzirwa kuburikidza nekraft pulping process, richipa simba guru rekudzivirira kubvaruka, simba guru rekusunga uye kuora kwechisikigo - rakakodzera zvakanyanya kutengeserana, zvekudya uye kurongedza mumaindasitiri.
Brown (Yechisikigo) Kraft— Haina kucheneswa, inochengetedza ruvara rwehuni rwechisikigo. Hapana makemikari anocheneswa, kukanganiswa kwakaderera kwekugadzirwa. Inonyanya kuwanikwa mumabhegi ezvekudya, mabhegi ebhekari, mabhegi ekutora uye ekutakura zvekudya. Inogona kudzokororwa zvakanyanya uye inogona kunyungudika.
Chigadziko Chichena— Yakacheneswa kana kuti yakaputirwa kuti ive nzvimbo yakachena, inogamuchira maprinta. Inokura nekukurumidza muzvitoro zvepamusoro-soro, zvekuzora, hutano hwakanaka uye mafashoni. Inotsigira kudhinda kwemhando yepamusoro uye inotarisirwa kuva chikamu chebhegi rekraft riri kukura nekukurumidza kusvika mugore ra2035.
Mutemo weEurope
Mutemo weEU weMapurasitiki Anoshandiswa Kamwe Chete (SUPD)— Yakatangwa kubvira muna 2021, ichirambidza mabhegi epurasitiki anotakura zvinhu ari pasi pema microns gumi nemashanu munyika dzese makumi maviri nenomwe dziri nhengo. Mabhegi eKraft anotakura zvinhu ndiwo akashandiswa zvakanyanya.
Mutemo weEU weKurongedza uye Kurongedza Marara (PPWR)— Muchikamu chekupedzisira chemutemo, kuunza mitemo yekudzokorodza zvinhu panosvika gore ra2030, zvirambidzo zvishoma zvezvishandiso zvakadzokororwa, kuderedzwa kwezvinodiwa zvekurongedza, uye Extended Producer Responsibility (EPR) zvichiwedzera mutoro wezvemari wekutarisira kurongedza zvinhu pakupera kwehupenyu.
Matanho eNyika— France yarambidza zvachose mabhegi epurasitiki anoshandiswa kamwe chete kubvira muna 2021. Kurambidzwa kwemabhegi epurasitiki akareruka kweGermany kubvira muna 2022 kwakaita kuti kutenga mabhegi epurasitiki ekraft kuwedzere ne35–50%. UK yakawedzera muripo wayo we10p kumabhegi epurasitiki kuzvitoro zvidiki. Italy neSpain dziri kuita kurambidzwa kuri kuitwa, nekraft paper iri iyo inonyanya kubatsirwa.
Kwakakunda Mabhegi Emapepa eKraft
Kutengesa Zvekudya & Zvekudya— Chikamu chikuru kwazvo nehukuru. Zvinodiwa zvikuru zvinosanganisira jira rinodzivirira mafuta kuti chikafu chibatane zvakananga, kraft yakagadziriswa yakasimba kuti ive munzvimbo dzine hunyoro, uye mabhegi eSOS (Self-Opening Satchel) ane mabhesi akatsetseka. Kugona kwayo kunotangira pa250g kusvika 10kg, zvichitevedzera mitemo yeEU yekubata chikafu.
Basa rezvekudya & QSR— Iri kukura nekukurumidza nekuda kwetsika yekutumira zvinhu uye zvisungo zvemhando yepamusoro zvinogara kwenguva refu. Vatengi vanoda kutenga zvinhu zvakawanda, kutenga kwenguva pfupi, kudhinda kweflexo kwakagadzirirwa kuti kusiyanisa zvigadzirwa, uye sarudzo dzinogona kuumbwa necompost dzakasimbiswa neEN 13432. Mhando dzemibato dzinosanganisira bepa rakamonyoroka, tepi yakatsetseka uye maburi emaoko akachekwa nedie.
Mafashoni & Kutengesa (Premium Kraft)— Zvishongo zvichena zvekraft uye zvemhando yepamusoro zviri kuwana mukurumbira pakati pemafashoni epakati nepakati emusika. Kudhinda kwakabatana nePantone kune kraft texture inooneka, musanganiswa wefoil embossing, uye zvirimo zvakadzokororwa zvinoratidzwa sechinhu chekushambadzira.
Kutengeserana Kwepaindaneti & Kuzadzikiswa— Mabhegi eKraft ari kutsiva ma "polybag mailers" se "eternal mailers" akareruka, anogona kudzokororwa. Mitsetse ye "glue" inonamira yega ye "otomatiki", "PE-free constructions" yekudzivirira mvura, uye "padded kraft mailers" inotsiva "bubble wrap". Kubatanidzwa nemitsetse ye "otomatiki" ye "bagging" panzvimbo dze "logistics" dzeEurope.
Mafashoni Ekutarisa muna 2026
Kudzokorodzwa Kraft Dominance— Vatengi muGermany neScandinavia vava kugara vachisarudza 80–100% fibre kraft inoshandiswazve. Sekuswedera pedyo kwemitemo yePPWR, izvi zvichave zvinodiwa pakutanga.
Natural Kraft seChirevo Chekugadzira— Kraft yebrown isina kuputirwa inogamuchirwa sesarudzo yekuziva yekunaka kwezvigadzirwa nemabhizinesi anoratidza chokwadi. Kudhindwa kushoma pakraft yechisikigo kwave kunzi chiratidzo chinotungamirwa nekujeka muNorthern Europe.
Kuputira Zvipingamupinyi Zvinobva Mumvura— Kutsiva mapurasitiki emhando yepamusoro ePE — ayo anoomesa kudzokorodza — nepurasitiki inobva mumvura kana kuti cellulose ndeimwe yenzvimbo dzinonyanya kushanda muR&D muna 2026.
Kudhinda Kwenguva Pfupi Kwedhijitari— Iye zvino tava kukwanisa kushandisa makambani anosvika 250–1,000 ane mifananidzo yakanaka, zvichivhura musika kune maSME nemabrand achangoburwa.
Maketani Ezvinhu Zvinopa Ruzivo Rwakajeka— Mapoka ekutenga anoda kujekeswa kwakadzama kwevatengesi: kwakabva faibha, kushandiswa kwemvura, simba recarbon patani, uye mishumo yekuongorora nzvimbo. Kuedza kutevedza ruzivo rwema blockchain kuri kuitwa muScandinavia neGermany.
Mhedziso
Mabhegi epepa eKraft haasisiri sarudzo ine chekuita nekuchengetedzwa kwezvakatipoteredza chete - ndiwo sarudzo yakangwara yekutengeserana yevatengi vekuEurope vanotevedzera mitemo yakaoma, vatengi vanoda zvinhu zvakawanda, uye cheni yekutengeserana iri kuchinja. Nyaya yemabhegi epepa eKraft muEurope ichangotanga.
Matagi:Mabhegi eMapepa eKraft · Kurongedza Kunogara MuEurope · Musika weMabhegi eMapepa 2026 · Mutemo weKurongedza weEU · Kraft Yakanyoreswa neFSC
Nguva yekutumira: Kubvumbi-10-2026